Ben Heiden
Graphic Designer
Designer with a focus on web content and years of experience working in print, as well.
Has taken advertising projects through every stage from concept to print.
Values thorough research and enjoys finding new trends and styles to enhance projects.
Here's Some of My Work
Racing Card 2022
I worked with the Starmaker Multimedia company to create a handout/autograph card for one of their racing clients. Don Turner has a long career in racing so they requested a retro card, supplied imagery, and gave some general image placement ideas.
I aimed for 70’s styled fonts and layout and did research looking for car magazine ads from the 70’s.
Racing Card 2023
Another Don Turner card, Starmaker requested a retro card, supplied imagery, and gave some general image placement ideas.
I went for an 80’s theme and illustrated a retrowave style background for the card. I researched imagery, raised color saturation and added glow effects to fit the style.
Architecture Mailer
This is a promotional mailer I created with the Sales Manager at the La Crosse DigiCopy store.
It was sent out to encourage business with architecture firms in the area that printed building plans with us occasionally. The design style imitates the type of plans they had printed with us.
Real Estate Mailer
This is another promotional mailer I created with the Sales Manager at the La Crosse DigiCopy store.
This card was created for real estate in the area. I designed around a call to action aimed at the work they did with us. It represents pieces of their deal coming together with the help of our print work.
